Category: Uncategorized

  • Weetos Kitchen Assault

    British breakfast brand Weetabix launched a nice little advergame for their Weetos cereal brand. The game places the player on a quest as a Weetos cereal to make it to the bowl of milk and serve as breakfast. The game let’s the player experience the hard work the cereal undertakes in the tv advert. The…

  • Rotterdam’s Rolling Race Cars

    If you think of extreme sport events in the Netherlands you think of Rotterdam. Every year the city hosts the Red Bull Air Race, the Go Fast X-Days, Rotterdam Racing and many other events. To emphasize it’s position as Extreme Sports City Rotterdam released this cool racing game. The goal of the game is to…

  • Serious Gaming against Poverty

    Today is Blog Action Day, an annual nonprofit event that aims to unite the world’s bloggers, podcasters and videocasters, to post the same issue on the same day and to raise awareness and trigger a global discussion. This years issue is poverty. But what has poverty to do with advergames? Advergames are a kind of…

  • Recognize the bluff!

    The ongoing marketing campaign of Holland Casino (the Dutch national casino) focusses on funny sketches wherein tips are given about how to play in a casino. Tips like “only bluff in cases where you can pull it of” and “know where your chances lay”. In support of the tv-commercials Holland Casino now launched a high-budget…